National Cheeseburger Day: Here are the deals to relish

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ByJordan Valinsky CNNWire logo

Wednesday, September 18, 2024 12:23PM

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NEW YORK -- Wednesday is National Cheeseburger Day, with immoderate of the biggest chains offering immoderate much-needed discounts amid user complaints astir rising prices.

McDonald's, the biggest company, is selling 50-cent treble cheeseburgers erstwhile they're ordered successful its app - astir 45 cents much than what the chain's archetypal hamburger outgo successful 1948. It's portion of company's drawstring of deals to kickstart slumping sales, including precocious extending its fashionable $5 worth repast until December.

Fast nutrient has been a low-profit borderline concern with small lawsuit loyalty. Chains person been unveiling large giveaways, typically tied to their mobile apps, to assistance thrust concern and make much repetition customers.

And McDonald's isn't the lone burger concatenation to connection deals. Wendy's is selling a inferior bacon cheeseburger for conscionable 1 cent done September 22, arsenic agelong arsenic you bargain thing other from the paper connected its app. Also, Burger King is giving distant a escaped cheeseburger arsenic agelong arsenic you bargain thing other that costs astatine slightest $1 done its app.

Smaller chains are offering akin deals, too. Jack successful the Box is tossing successful a "Jumbo Jack" cheeseburger with a $1 acquisition connected its app, and the Carl's Jr. app is offering a half-priced treble cheeseburger. White Castle is offering a bargain one, get 1 woody connected its Cheese Sliders successful the app with the codification "SAYCHEESE."

Smashburger, which conscionable unveiled a caller logo and menu, is selling $5 cheeseburgers (which typically outgo much than $7) with the codification "BURGERDAY" connected its app oregon in-store, arsenic good arsenic offering a vegetarian alternative. Plus, it's giving a "bounce-back coupon" to anyone that orders the woody truthful customers tin travel backmost and get 50% disconnected immoderate burger oregon sandwich connected a aboriginal visit.

McDonald's pricey burgers person go a flashpoint of disapproval and a awesome of elevated accelerated nutrient prices. Joe Erlinger, president of McDonald's USA, wrote successful an unfastened missive posted to the company's website successful May that the company's franchisees needed to debar one-off terms hikes that wounded the company's reputation. And helium noted that prices haven't risen astir arsenic overmuch arsenic radical think.

Still, customers person turned their backs connected accelerated nutrient companies, shifting to casual eating chains similar Applebee's and Chili's, which galore customers judge connection much value.

So deals are peculiarly important to accelerated nutrient companies astatine the infinitesimal to lure customers back.

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