(NewsNation) — McAfee, an American machine information company, has launched the world's archetypal AI-powered deepfake detector successful an effort to combat the blurring of lines betwixt world and integer fabrication.
The McAfee Deepfake Detector is present disposable for English connection detection successful prime caller Lenovo AI PCs. At this time, the tech is lone disposable successful the U.S., U.K. and Australia.
What are deepfakes?
Deepfakes, which are AI-generated images oregon videos meant to deceive viewers, person go a increasing interest arsenic they person go harder to detect. Tech regulators and lawmakers are peculiarly acrophobic astir the relation deepfakes and different AI-produced misinformation could play successful authorities and elections.
According to 2024 probe from McAfee and MSI-ACI, 64% of radical are much acrophobic astir deepfakes present than they were a twelvemonth ago.
Plus, deepfakes person played a large relation successful scams and akin cybercriminal activities, with unfortunate impacts ranging from $250 to implicit fractional a cardinal dollars successful losses, according to a study by the New York Times.
It lone takes 3 seconds of dependable for a scammer to make a deepfake, according to 2023 probe from McAfee Threat Labs.
How does it work?
The McAfee Deepfake Detector alerts consumers wrong seconds if "AI-altered audio is detected successful videos, without relying connected laborious manual video uploads."
The alerts are meant to assistance consumers recognize whether what they are viewing is existent oregon fake successful existent time.